/tmp/xogaq.jpg {"id":5976,"date":"2021-09-30T12:38:49","date_gmt":"2021-09-30T12:38:49","guid":{"rendered":"https:\/\/blog.credpal.com\/?p=5976"},"modified":"2021-10-11T11:17:40","modified_gmt":"2021-10-11T11:17:40","slug":"buy-now-pay-later-2","status":"publish","type":"post","link":"https:\/\/blog.credpal.com\/buy-now-pay-later-2\/","title":{"rendered":"Staying relevant as a business owner in the 21st century"},"content":{"rendered":"

Being competitive is a necessity in the business and corporate world. However, being competitive goes beyond assessing the strengths and weaknesses of current and potential competitors. It is also a continuous process of yearning to stay relevant in your business which in itself is a competitive advantage.\u00a0<\/a>The buy now, pay later payment services is a competitive advantage for business owners in the 21st century.<\/p>\n

It is a competitive move to have an online presence to drive sales but a competitive advantage when you know the tools that can help you to stay relevant.<\/p>\n

Technology<\/a> has made \u2018change\u2019 a very constant element because there is always a new and better way to do things and as a business owner, it is important that you stay ahead and remain relevant. You can\u2019t handle your business the same way you did last year, talk more of a century before. The world is moving so move with it. In this article, we will highlight how you can stay relevant as a business owner in the 21st century amidst technological shifts<\/a>.<\/p>\n

How to stay relevant as a business owner in the 21st century<\/h4>\n

Technology is important but if you lack some basic elements and skills that can help you scale faster even with the right tools, you might not get the result you need. Get your book and pen as we dive in \ud83d\ude0e<\/span><\/p>\n

1. <\/strong>Understand and communicate with your audience<\/h4>\n

As an entrepreneur, your audience is your most valued commodity and you have to communicate with them in a way that they will understand. Don\u2019t see it as a local market space where sellers insult buyers when they refuse to buy from them – If you can relate to this, then you must be familiar with Nigeria\u2019s local markets \ud83d\ude03<\/span>. If you are pushing towards staying relevant, then you should build a relationship with your customers. Converse with them like you\u2019re trying to win their heart.<\/p>\n

Listen to them as well. If they tell you that a particular arm of your business is not great, don\u2019t insult them, listen to them, and make changes. If you don\u2019t, they won\u2019t return because there are many fishes to pick from in the river.<\/p>\n

Ensure that you also resolve disputes quickly because every customer is an influencer of your product or services. If they enjoy their experience with your brand, they\u2019ll definitely share the gospel of your brand and if they are not, they will share their experience with others. Bad news spread faster so ensure that you give them an experience that would attract new customers and not chase customers away.<\/p>\n

Read the different forms you can use to communicate with your customers.<\/a><\/h4>\n

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2. <\/strong>Explore digital channels<\/h4>\n

This is the 21st-century reality. If you aspire to stay relevant in your business in this century then you need to embrace and explore digital channels. Digital channels<\/a> are electronic communication and promotional channels that help us to market and sell our products. They include video marketing, social media marketing, email marketing, and many more.<\/p>\n

Alongside embracing digital channels, it is important to seek a digital payment platform for your customers. Your customers want to buy and you need to have different payment channels that suit their payment preferences.<\/p>\n

Here are some of the payment options that customers want to use;<\/h4>\n